That’s what the World Health Organization is pushing. According to BrandWeek:
"The World Health Organization is urging governments to prohibit all tobacco advertising, including sponsorships and promotions.
"The group, based in Switzerland, claims that tobacco companies target their marketing at young people by ‘falsely associating use of tobacco products with qualities such as glamour, energy and sex appeal.’
"’In order to survive, the tobacco industry needs to replace those who quit or die with new young consumers, ’ WHO’s director Margaret Chan, said in a statement. ‘It does this by creating a complex ‘tobacco marketing net’ that ensnares millions of young people worldwide, with potentially devastating health consequences.’
"Several countries have banned tobacco advertising like Norway, Canada and Finland. Studies have found moderate decreases in smoking as a result of those bans.
"A study appearing in the American Journal of Public Health in 2004 found that ". . . partial bans result in industry resources being shifted to the remaining venues, and thus partial bans have been found to be far less effective than comprehensive bans in reducing tobacco consumption."
"’Half measures are not enough, ’ Douglas Bettcher, director of WHO’s Tobacco Free Initiative, said in a statement.
Ad spending for tobacco in the U.S. last year was $96.7 million, down 1.8% from 2006, per Nielsen Monitor-Plus."
Should tobacco and cigarette advertising be banned, even though the decreases of doing so are only "moderate"?
Is it right to mandate to business owners who sell tobacco, cigarettes and smoking related products that they can sell their legal products, but it’s illegal to tell anyone about them?
Tell us what you think in a comment below.
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